Problem A cybersecurity company was struggling to reach new clients and generate enough leads and sales through its current sales channels. They were looking for a way to expand their reach and lower their sales costs.   Action: Osinoff Group was engaged to build a B2B channel program for the company. We started by thoroughly analyzing the company’s current sales channels and identifying areas for improvement. Then we created an effective B2B channel program by: Recruited a diverse group of partners with the right skills, resources, and market reach to promote and sell the company’s products and services. Designed an incentives

CASE STUDY Problem A client was using HubSpot but was not fully utilizing its capabilities. The company also faced challenges with manual and inefficient outreach and follow-up processes. They wanted to optimize their use of HubSpot and automate their sales processes to free up time for higher-value interactions with prospects. Action: Osinoff Group assisted the Client in streamlining their use of HubSpot and introducing sales automation. Together, we enhanced the Client’s HubSpot performance by optimizing their system, simplifying their processes, and cleaning up their database. Our services included upgrading the Client’s LinkedIn profiles, managing a more effective email outreach program, complementing