A client was using HubSpot but was not fully utilizing its capabilities. The company also faced challenges with manual and inefficient outreach and follow-up processes. They wanted to optimize their use of HubSpot and automate their sales processes to free up time for higher-value interactions with prospects.
Action: Osinoff Group assisted the Client in streamlining their use of HubSpot and introducing sales automation. Together, we enhanced the Client’s HubSpot performance by optimizing their system, simplifying their processes, and cleaning up their database. Our services included upgrading the Client’s LinkedIn profiles, managing a more effective email outreach program, complementing traditional email outreach with automated voice outreach, optimizing their sales funnels, and automating appointment settings.
Result: Optimizing and automating the Client’s sales processes resulted in higher LinkedIn and email open rates, a 25% increase in scheduled sales calls, and more deals closed due to more effective follow-up. The sales team was able to focus on higher-value interactions with prospects, leading to improved results, a more efficient sales process, and improved morale. The Client achieved their goals and saw significant improvement in their sales performance.